Who We Are

Our methodology is simple: we don’t make promises we can’t keep. Redefine Lending focuses on quality...never quantity. As a direct lender, we service every step of the loan process in house — from origination, property appraisals, to underwriting, to closing, and more. This gives us the ability to stay on top of your application and allows for excellent communication with you throughout each step of the loan process. An answer to your question is only a few short steps down the hall!

Going the Extra Mile

Our name and reputation are important – it’s how we’ve successfully helped clients like you for more than two decades. We believe that by intricately knowing the ins and outs of our business, asking the right questions, and taking time to dig deep and understand your situation and needs, we’re able to work “smarter” than most “big box” lenders.